The
global demand for eucalyptus oil remains an all-time high as
applications like cosmetics, and drug manufacturing continue to rise. The global
eucalyptus oil market is expected to grow at a notable 5.6% CAGR during
2017-2025, and reach a valuation of US$64.6 million in 2025.
Apart from
its core applications like cosmetics, and drugs, the market is also expected to
witness major growth in emerging region of Asia Pacific. The increasing push
for innovation in pharmaceutical products, and rising disposable income in the
region, making way for risk-taking, and experimentation is expected to make way
for significant growth.
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Additionally,
the global eucalyptus market is also riding growth on the back of increasing
demand for natural products. The increasing health concerns and rising
transparency with the advent of social media are expected to drive growth for
the eucalyptus oil market. The large quantities of cineole content in
eucalyptus oil promises major opportunities for growth as its medicinal value,
and awareness continue to spread globally.
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Rising
Popularity of Gluten-free Products to Create New Opportunities
While
demand for aromatherapy remains the major application for players in the
eucalyptus oil, the rising demand for natural flavours in food and beverage
have also created new opportunities for growth. Products like gluten free rice
are increasingly preferred by vegans, thanks to their increased importance to
health. Products like these are especially appealing to a large number of blue
collar workers, whose routine consists of sedentary lifestyle, which results in
a wide range of illnesses like bronchitis, pneumonia, and blood pressure among
others. Moreover, the rising risk associated with meat products like red meat,
also make this large group of working class people extremely wary of
conventional foods with more fats, salts, and processed flavors. The
natural quantities of eucalyptus oil, and increased familiarity with its taste
will likely drive more growth for players in the eucalyptus oil market.
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North
America and Europe to reach over $ 40 million in Valuation
The global
market for eucalyptus oil remains in its infancy stages. However, the promising
aspect to the story is, the market is growing at a brisk pace in some of the
most challenging and lucrative regions. The demand for eucalyptus oil remains a
key prospect in North America, and Europe, especially for new entrants. The
market reached a valuation of $41.7 mn in 2017, growing at a CAGR of 5.6%.
Moreover, the market has also shown promising growth in Asia Pacific, wherein
rising disposable income, and conventional trends like herbal medicine,
continue to drive demand for natural ingredient-based products.
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