Global Yerba Mate market: Overview
Yerba mate refers to an herbal tea that is made from a plant
known as Ilex paraguariensis. The twigs and leaves of yerba mate plant are
dried, usually over a fire, and then it is put into hot water to prepare herbal
tea. This tea can be served both hot or cold. Commonly known as mate, this
beverage is very popular in several countries of Latin America, Brazil,
Paraguay, Argentina, and Uruguay. Yerba mate is a stimulant and contains
caffeine. This beverage can also be infused with various flavors, such as
grapefruit, pomegranate, and others. Different flavors make it a popular choice
for many consumers. This factor is likely to drive the growth of the global
yerba mate market over the timeframe of
assessment, from 2020 to 2030.
A rise in awareness amongst consumers about the various health
benefits of yerba mate is likely to emerge as an important growth factor for
the global yerba mate market in the timeframe of analysis, from 2020 to 2030.
Yerba mate comes with comes with phytochemicals, such as caffeoyl derivatives
and chlorogenic acid that multiple benefits, including its anti-oxidant
benefits. This drink also reduces the risk of damage to heart, which is caused
by oxidative stress. It also improves focus, attention, cognition, and lessen
the possibility of acquiring osteoporosis. In addition to that, consumption of
yerba mates is believed to improve reproductive abilities, reduce obesity and
better digestion. Multiple benefits and application of the beverage is likely
to work in favor of the global yerba mate market in the near future.
Distribution channel and region are the two important parameters
based on which the global yerba mate market has been classified.
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Global
Yerba Mate market: Notable Developments
One of the relevant and important developments of the market
that gives a quick view of the dynamics pertaining to global yerba mate market
is mentioned as below:
·
In January 2020, A rapidly expanding Baltimore-based brewery,
Wild Kombucha has launched a new product line with two interesting blends of
Yerba Mate, namely Icaro Yerba Mate´ Hibiscus and Icaro Yerba Mate´ Original.
These two new blends are expected to widen their shelf offerings from the
brewery into the category of tea.
Some of the prominent organizations in the global yerba mate
market comprise the below-mentioned:
·
Mate Revolution Inc.
·
Guayaki Sustainable Rainforest Products Inc.
·
Lauro Raatz SA
·
Establishment Diez Hermanos Hreñuk SA
·
Las Marías
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Global
Yerba Mate market: Key Trends
The global yerba mate market is characterized by the presence of
the following restraints, drivers, and opportunities.
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High
Nutrient Content of Yerba Mate to Open up Plethora of Opportunities for its
Growth
There has been a rising demand for yerba mate amongst health
conscious individuals, which is likely to shape the contours of the global
yerba mate market over the timeframe of analysis, from 2020 to 2030. With high
level of nutrients and anti-oxidants, this beverage is extremely beneficial for
human beings. It also contains vitamin C, zinc, vitamin E, saponins, selenium,
and anti-inflammatory properties, which makes it a popular drink amongst health
conscious individuals. Apart from being a healthy drink, this beverage is also
a stimulant with caffeine content. As such, it provides instant energy, which
is likely to drive its demand amongst the people.
On the other hand, yerba mate comes with caffeine, which can
also cause restlessness, insomnia, high blood pressure and vomiting in some
people. Besides, if consumed in large quantities, yerba mate can cause bring
adverse effects on health. These factors are likely to impede growth of the
global yerba mate market in the near future.
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