Bean Pasta Market: Introduction
A recent study published by Transparency Market Research on the bean pasta market includes global
industry analysis and opportunity assessment for 2019-2029. The
global bean pasta market is expected to be valued at ~US$ 2.9 Bn in 2019,
which is projected to rise at a CAGR of ~12.9%, to reach US$ 7.3
Bn by 2029.
Rising Demand from Food & Beverages Industry to
Drive Growth
The food & beverages industry is continuously evolving as a result
of every-changing and ceaselessly rising demand. This expanding food &
beverages industry is, in turn driving the bean pasta market to grow,
especially in developing countries. The changing lifestyle and the increasing
food and beverages consumption have in turn bolstered the sales of bean pasta.
According to the report, the expansion of the food sector will boost the bean
pasta market in nations such as China and India. The demand for organic pasta
is the highest in China, India, and Russia compared to all the other countries.
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Innovations by Leading Market Players to Boost
Growth
Consumer preferences are changing with time. The inability to obtain
products catering to their needs can make them switch to other brands. In order
to contain this possibility, manufacturers feel the urge to innovate according
to the prevailing demand. As a result of this, some of the leading
manufacturers are investing in establishing R&D facilities to cater to
dynamic consumer demand. Moreover, as competition between bean pasta
manufacturers gets fiercer, they are more likely to focus on innovation. Some
of the key manufacturers are trying to outperform the other in terms of sales
and geographical presence through this strategy. A manufacturer’s inability to
provide innovative and high-quality products could affect the sale of the
company negatively.
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Increasing Demand for Nutrition in Pasta Fueling
Demand for Bean Pasta
Consumers nowadays are more informed about products they consume and
nutritional benefits that these products offer. Nutrition is an important
factor considered in recent times before making the final purchase decision.
Sales of products failing to do so can get negatively affected. Thus,
manufacturers of bean pasta have started incorporating nutritionally high
products. In order to offer improved nutrition, manufacturers are therefore
deriving products from natural and organic ingredients. Pasta obtained from
sources such as pulses, buckwheat, legumes, quinoa, rice, and others. Pulses
such as chickpeas, lentils, fava beans, and others are being used as the main
source for the replacement of durum wheat and semolina.
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