Market Outlook
Shifting consumer preference towards natural and nutrient-rich
food products have fuelled the demand for oat bran extract in recent years. Oat
bran extract is processed as by-product obtained during the industrial
refinement of oats. The oat bran extracts are processed by crushing the husk of
oats. Oat bran extract has industrial application in various industries such as
food processing, dietary supplements, animal feeds, and others. On regular
consumption basis, oat bran extract has many beneficial applications such as it
is known for promoting regular bowel movements and speeding the rate of
elimination of toxic wastes through the colon, preventing constipation and
regularizing an optimal pH level in intestine thereby avoiding health
conditions such as colorectal cancer. Oat bran extract is also used as
prebiotics in nutraceuticals. Due to the presence of high fiber content in the
oat bran extract helps in managing the body weight. As oat bran extract is
being produced as a secondary product, the production price and primary price
of oat bran extract are relatively low. However, the key functional benefits of
oat bran extract are having ample demands in the food and beverages industries.
As the demand for oat bran extract is growing due to high-end use in recent
years it is anticipated that the global
oat bran extract market would remain positive during the forecast period.
Oecumenical Application of Oat Bran Extract
As Oat Bran has high nutritional value due to the enriched
concentration of fiber, omegas, proteins and considerable content of dietary
vitamins, and minerals food processors show more interest in utilizing the oat
bran extract in various breakfast foods. Due to the presence of vitamins, oat
bran extract also finds high-end use in cosmetic and personal care products in
recent years which has increased the demand for oat bran extract significantly.
As A naturally derived product, oat bran extract is used as a natural
emulsifier in cosmetics. Due to the presence of higher concentration of surface
active ions, oat bran extract helps in cleansing formulations. The vitamins
being present in the oat bran extract helps in nourishing the skin layers which
enabled its demand in facial creams and body lotions. As a fiber-rich
ingredient, oat bran extract also finds an important constituent in animal feed
such for ruminants. Due to oecumenical applications with growing demands,
oat bran extract is anticipated to proliferate in terms of value and volume
during the forecast period.
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Global Oat bran extract: Key Players
Some of the major key players of the oat bran extract include
HeltiQ, Organicway, Bionatural Cosmetics, Solgar Inc., The Ludlow Nut
Company, FutureCeuticals, Nature’s way., 365 Organic, Unigrain Pty Ltd., Anson
Mills, Helsinki Mills Ltd etc. More manufacturers and food processors have
been showing a keen interest in oat bran extract which is expected to escalate
the demand among consumers during the forecast period.
Opportunities for Market Participants:
As oat bran extract have increasing demand among consumers all
over the world as a fiber-rich dietary supplement. In addition, the oat bran
extract has various health benefits for diet-conscious consumers which are
fuelling its demand in food processing industries. Due to advancement in supply
chains and value addition in distribution channels, it can be anticipated that
there would be higher returns for the industrialists and product manufacturers
of oat bran extract during the forecast period.
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Global Oat bran extract: A Regional Outlook
The oat bran extract has substantial demands across the world
due to its growing application in processed foods and animal feedstuffs.
Globally, among all regions, oat bran extract is highly consumed in Europe due
to shifting consumer preference for nutritious food. In the region of North
America, the oat bran extract is highly used in regular dietary supplements
with growing health-conscious consumers. In the Asia Pacific, the increasing
demand for oat bran extract in the pharmaceutical industries has contributed to
the positive growth of the oat bran extract market. In Latin America and the
Middle East and Africa the oat bran extract has recently initiated by leading
market players as cereal ingredient, however, has growing consumer demands on
oat bran extract. Bound to all the above factors it is anticipated that, the
global oat bran extract market would remain positive during the forecast
period.
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